Visual Identity

Artists for Aid is a benefit concert series created by Sudanese-Canadian musician, poet and songwriter, Mustafa. I designed a single poster that served as the sole visual presence for the benefit concert. Working directly with Mustafa, the visual identity for the event informed the broader design language used across the concert's digital presence. This event raised over $5 million for humanitarian aid, with proceeds benefitting the Sudanese American Physicians Association and the Palestinian Children Relief Fund.