Malikah - brand referesh
UX/UI ∙ Brand Designer
Malikah is a grassroots anti-violence and wellness nonprofit organizing to build safety for their community. As they provide economic justice trainings, operate a mutual aid hub amongst many other things, their primary focus as a self defense organization becomes another offering, rather than presenting as their leading service. I worked with Malikah to redesign their website and enhance SEO to increase their partnerships and self defense bookings.
Alongside the digital work, I refreshed the brand’s merchandise with a focus on visual cohesion and community representation rooted in Queens, NY.